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Correcting invalid email addresses in CRM creating duplicates

Question asked by c5c20b7f47e87e8fbaf2a973d288b5d4b6af2df9 on Feb 9, 2017
Latest reply on Feb 13, 2017 by c5c20b7f47e87e8fbaf2a973d288b5d4b6af2df9

Hi,

 

Our client instance is fed from a bespoke CRM API.

Emails that are invalid and consequently corrected by the client by their branch receptionists happens straight into the CRM. These corrections are causing duplicates to happen in Marketo.

Can anyone suggest a fix for this please - as if we correct the email address straight into Marketo this again causes a duplicate by the API then creating a new lead on the overnight update.

 

Thanks

Sarah

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