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Track File Links?

Question asked by 1a27fdb5a973d14e132afae345fe695e8cbc3f37 on Jan 27, 2017
Latest reply on Jan 28, 2017 by sanford.whiteman

We have our resource files (PDFs - guides, ebooks, etc.) loaded in Marketo.  We share these links via landing pages, Marketo emails, etc, but often times we will also share a direct link to a file through a social post (tweet, facebook, LinkedIn, etc.) or personal/Outlook (non-Marketo) email.  We want to be able to track link clicks when someone engages through one of those outside means.  I'd also like to be able to trigger a Marketo campaign with a follow up cadence when a click occurs.  Is this possible?  This may be a dumb question - forgive me, it's Friday.