7 Replies Latest reply on Jan 27, 2017 3:16 AM by 56dabc75bf82b4a08d0fc3feb9c36014daddce3b

    Best practice in Geographic segmentation

      Hey Marketo family,

       

      I was hoping to get some insight from the community as to how you manage your nurture campaigns for multiple geographic segments?

       

      To cater to different time zones I have previously set up campaigns like below. Last year this worked without problem, but not this year sadly with a loss of reporting on opens and clicks (Marketo support are currently investigating).

       

      Screen Shot 2017-01-26 at 12.06.04.png

       

      Is there a better way to manage the nurtures without splitting the campaigns into three? I would like to report on the campaign as a whole if possible.

       

      Please hit me with any tips, advice, critique or personal experiences. I would love to learn how you all work this.

       

      Mitch