I saw some docs on Marketo's Marketing Calendar and Events feature.
If I am looking at planning a long-term engagement and recruitment campaign. Can the Marketing Calendar in Marketo support in planning ahead for my campaign? For instance, just blocking out a date for a tentative email campaign or blocking out a week for a TV commercial (not tracked on Marketo).
Can the Marketing Calendar support collaborative planning, such as discussion on the planned/created marketing activity, and assignment of tasks to members of the team?
Also, are all Marketo instances supported with the 'Events' feature? I can't seem to create any program with that objective.
Look forward to hearing from anyone...