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Anchors within an email, directing to different parts of an email

Question asked by 72acce82f2fe1797b7500f841d3c606cc6b857a3 on Jan 9, 2017
Latest reply on Jan 10, 2017 by 677863972fd6eb7b36fa746126a912f03aecf6ec

I've been asked to put anchors within an email to direct to different parts in the email - not to direct to a landing page. There are concerns that customers will not scroll through the email content, and it would be better to give them a list of "What's In this Edition" type links at the top of the email. I am hesitant for a few reasons: our emails are not that long, anchors are unreliable in different email clients, and this seems like an older way of thinking about email/web design.

 

Please let me know what you think!

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