I am looking for a way to track not just new lead names in the database, but new account names that enter the system. In our B2B business a lot of form requests come from new names from existing accounts, I am planning to get a third party tool to route and attach folks like this directly to their respective accounts, this should clean things up a bit with the new leads. However, even once that is done I still don't see a straightforward way to put together a report for the number of net new account names that entered the system within a certain period of time, but I am sure there is an app for that
Has anyone done something like this? What tools did you use?