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Do you use lead status programs  in conjunction with lead scoring programs?

Question asked by 125c4a90dd62a601ba2ebd6f3a53d202e94eaebc on Nov 14, 2016
Latest reply on Nov 17, 2016 by 57fcfb2b2489881692f80657534e34f5e3e445dc

Hi There,  we have just revamped our behavioral and demographic lead scoring programs. I'm wondering though if we should also implement a lead status program as well so we can explicitly move lead status from Known --> Engaged --> MQL and so on based on a combination of behavioral and demographic scores? Any best practices or suggestions would be appreciated.

 

Thanks.

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