Hi Marketo pros,
My company has been developing what is now a very robust customer community (I'm posting about my community on Marketo Community...so meta). I'm getting Munchkin code up on all the pages, and the next step will be scoring actions within the community. Of course, the end goal of scoring these leads is to determine when ours customers are ready for a cross-sell and/or up-sell conversation. Anyone else out there have experience with this? Marketo, do you score our interactions in the Community? Elizabeth Oseguera - do you know?
Any input would be appreciated. I'm excited about this project, and I'll let everyone know how it goes.