AnsweredAssumed Answered

Process Question: Lead Aging Reports, out of Marketo or Salesforce?

Question asked by fc75924e681bf2f15383073e52e27d1d274fb653 on Oct 31, 2016
Latest reply on Oct 31, 2016 by fc75924e681bf2f15383073e52e27d1d274fb653

Hi Marketo whizzes, happy Halloween!

Our largest sales team is seeing a slowdown in pipeline velocity, and we know this is driven in part by an increasing number of MQLs sitting unaddressed. We need some lead aging reports! I'm of the mind sales ops should run these reports out of Saleforce, but I could get them automated out of Marketo. Any one have a process that they really love, or one that they really hate?

Outcomes