Everyone's case is different but I wanted to gather how things are being done from different perspectives.
Some examples would be great! Thank you ahead of time!
How is everyone attributing success for programs?
What would you consider a success for a web form management program that simply watches for a web form to filled out and then populates some data and pushes them to Salesforce?
What would you consider a success for an email send to different stages? Success for email send to customers vs leads?