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Would you create a different email program for each target group when sending the same email but to different targets?

Question asked by db10a78791103b443724d542ce41157e4706aeb8 on Oct 25, 2016
Latest reply on Dec 15, 2016 by jessica.kao

Hello Everyone!

 

I would love your input.

 

Question:

Would you create a different email program (or default program) for each target group (each stage/lead status) when sending the same email to different target groups or would you create one program that sends the email to all of the targets?  The question came up when thinking what would be best for reporting and analytics.

 

 

Just trying to gauge how everyone is doing this as I have seen all sorts of ways people are doing it.

 

Thanks ahead of time!

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