Hello Microsoft Dynamics users. I have a bit of a stumper:
We have been collecting subscription data in Marketo for a few months now, using our Subscription Center to understand which leads prefer which types of messaging. These are managed by a series of custom Marketo boolean fields.
We are undergoing a bit of a Dynamics (2015 on-prem) redesign, and our client services organization asked to have this data populate on their contact record form.
Our CRM consultant has created identical boolean fields in CRM and we are getting ready to push this into production. My question is: Can I map these new-to-CRM fields with my already-existed-in-Marketo fields? If yes, will the data that exists currently in Marketo push to CRM, or will we have to plan a massive data import to get the values for those fields present in CRM?
Looking forward to your expertise!