AnsweredAssumed Answered

Best Method to Populate Correct Tokens on LP

Question asked by 7ee08792df46ec60fc8cd157e5f5500f1144440f on Aug 23, 2016
Latest reply on Aug 24, 2016 by sanford.whiteman

We're going to be running a customer email campaign that let's people know their plans are being migrated automatically unless they choose something else. For example, let's say the plans are for cars. The LP has a table populated with tokens that looks something like this (and it goes up to 7 rows - I'm just showing you 2):

 

 

Car License No.Average UseRecommended Plan
{{lead.car 1}} {{lead.average use 1}}{{lead.plan 1}}
{{lead.car 2}} {{lead.average use 2}}{{lead.plan 2}}

 

What is the best way to ensure the tokens populate correctly? If I pass the email address in a hidden field in the URL, will that ensure Marketo populates the tokens from the fields associated with that email address?

 

I'm asking because in my own tests, the first time I tried it my tokens were empty and on the form, my email address, etc., was populating with based on a different email address I had been using for test form fills in the past. That shouldn't be the case with customers, but you never know.

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