I'm trying to put together a program with a series of emails that will be sent to a static list of leads. All leads will receive the same first email.
If they open the first email, they will go down path A and receive an additional email each week for two weeks.
If they do not open the first email, they will go down path B and receive a different series of emails each week for three weeks.
I've been trying to do this with smart campaigns and "Opens Email" is a trigger and works for path A, but "Not Opened Email" (path B) is a batch filter and not a trigger and I can't get it to work. Any suggestions?