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What is the best way to track leads resulting from PR activity without using UTM tags?

Question asked by 503a315d7597f1335caef256999daefade75e4f5 on Nov 24, 2015
Latest reply on Nov 24, 2015 by sanford.whiteman

We have a lot of activity in the press around BetterWorks, what's the best way to track it without handing out personalized URLs to all the reporters? The reason that doesn't work, is because they often pull links themselves into the article.


Is Original Referrer the way to go?